Dukaan had utilised email marketing before, but it wasn't optimized. They had a vision to increase retention and build a predicatable MRR. That's where we stepped in.
We revamped their email strategy and built out tailored customer lifecycle flows. We implemented educational campaigns on the platform, usage and best practices to increase engagement.
90 days later we were able to increase their MRR by 32% and decrease their churn by 3X!
Safe to say it worked.
Music Zen were having problems with low engagement, churn and a drop in upsells to premium subscriptions after trying email marketing in-house. So we added a little magic.
We utilised our modular system to optimize email flows for conversions to premium subscriptions, segmented their list and split tested with A/B campaigns.
We optimized according to user behaviour and within 2 months we dropped their churn by 5X and saw a 32% increase in premium subscriptions.
We made it look easy.
Most SaaS/Apps have ineffective customer lifecycles which are cost heavy. We revamp customer lifecycles utilising effective email strategies.
We make customer onboarding, engagement and retention simple and easy.
Our eagle eye team identify and implement cross-selling and upselling opportunities into email flows, always prioritising your revenue.
With targeted personalization on lost and active users, we highlight the best bits of your brand showing the user the true value of your SaaS or App.
Our direct response copy allures users into becoming lifelong customers. Matched with email segmentation we target users on behaviours and preferences allowing you to send relevant content, driving engagement.
We get to work straight away to implement all angles to minimize churn.
Paid Advertising and Social Media Management burns
your marketing budget.
Email marketing is relatively inexpensive, making it an invaluable component to your growth strategy for the ROI you get.
Reaching thousands with just one click, it's the most efficient way to promote your brand and maximize your marketing budget.
We are official agency partners of Klaviyo and Customer.io, depending on the nature of your business we will most likely advise you to use one of these platforms for your email marketing.
We ask most of our clients to commit to a 90 day sprint, in order for us to properly scale your revenue and decrease your churn. However, there are certain instances where we can curate a bespoke package as we know every company has unique needs.
The basic set up will take between 14 to 18 days. This depends on exactly how many flows need to be built out.
Most of our clients start seeing their revenue increase and their churn decrease within just 25-45 days!
Sure! If we do not increase your MRR and decrease your churn after 90 days of working with us, we will work for free until we do. Yes, we're that confident.